How Mountain Dew used a 'fan engagement team' to create a Mountain Dew body wash - Digiday

Mountain Dew is using a fan engagement team to help find new ways to respond to consumers. The company is also working to be more flexible with its marketing budget.

Mountain Dew® Fans Get What They DEWmand

MTN DEW® Supports Heroes With DEW Fuel The Mission program

How did Millions Fall in Love with PepsiCo's Mountain Dew?

GPI Corporate - Our custom Mountain Dew pool floats will make this

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Mountain Dew® Fans Get What They DEWmand

How they Dew it

Mountain Dew Panama Paradise, my first fan flavor : r/mountaindew

MTN DEW® INVITES FANS TO GET OUT AND DO® WITH ONE OF A KIND

Mountain Dew Analysis – Simply Wellman

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12 Clever Ideas: If I Were Marketing @ Mountain Dew Soft Drink