For $527 Million, Zynga Buys an Entirely New Game-Making Strategy

Zynga is in trouble. Riding the Facebook wave at the turn of the decade, the Silicon Valley gaming outfit was all the rage, but things are so very different today. On Thursday, it laid off 15 percent of its staff. But at the same time, in an effort to save its bacon, the company made a big bet on the future.

The Changing valuation of mobile game developers

Candy Crush maker valued at $7.6 billion? – BusinessTech

Zynga Lays Off 15 Percent Of Staff, Acquires Euphoria Engine Creator - Game Informer

How Do You Solve a Problem Like Zynga? - Vox

FunPlus strikes nearly $1B deal to sell a game subsidiary to a Chinese company - CNET

Business News: Tech, Startups, Silicon Valley, Page 953

Take-Two Bet $12 Billion on Zynga, Just as Mobile Games Tumbled - Bloomberg

Video game giant Take Two buys Farmville creator Zynga for $12B

Digital Content, Latest News, Photos & Videos, Page 2

Zynga buying 'Clumsy Ninja' maker, cutting staff

Zynga Purchases NaturalMotion Then Lays Off 15 Percent Of Own Workforce - SlashGear

Zynga: Acquisitions-Based Strategy for the Win

Strategy Games Might Help Improve Zynga's Mobile Business (NASDAQ:TTWO)