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JCPenney’s entry into Manhattan signified a new direction for the retailer. Its 2009 grand opening featured celebrity appearances along with a massive citywide marketing campaign. But last Tuesday, JCPenney announced that the once-celebrated Manhattan store is now permanently closed.
JCPenney’s entry into Manhattan signified a new direction for the retailer. Its 2009 grand opening featured celebrity appearances along with a massive citywide marketing campaign. But last Tuesday, JCPenney announced that the once-celebrated Manhattan store is now permanently closed.
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